Wheel Industry: Audi

Showing posts with label Audi. Show all posts

Tuesday, August 25, 2009

Audi’s Newest Eco-Friendly E- series Cars

All we are very well known that it is the age of eco-friendly cars and Audi makes sure that it is not left behind. The company is getting ready to launch its new eco-friendly model E1 soon. Nissan recently launched its zero-emission model ‘Leaf’ and other auto makers have already launched hybrid cars or cars running on alternative fuels. Audi has also increased its focus on the segment.

The German automaker will use the "E" designation for its environmentally friendly products, apparently believing that the letter "A" isn't green enough!

Audi intends to launch a complete E series as E1, E2, E3 which will be a range of eco-friendly cars. E1 is going to be a special model as it will not only be the first one but also a small car model. The car will arrive before 2014 and will be a fully electric car with zero emission that forms a part of new green initiative from the company. The E2 is expected to be sports car model while E3 is expected to be an MUV. Lastly, an E5 is possible and would combine all of Audi's fuel-saving technologies into one sports car platform for 2014.

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Sunday, June 21, 2009

Audi is going to Increases its Sales Force in India

Audi is eyeing the Indian market seriously and intends to grab a larger market share by competing fiercely with its competitors like Mercedes and BMW. BMW has already surpassed Mercedes in sales figures in India. Now Audi intends to do the same. It is geared up to increase its dealership networks in India with an intention to grab at least 30 percent market share in India by the year 2011. Its current market share is 20 percent in India in the luxury car segment. Terming their growth in the country as sustainable. In the last five months alone the company have grown by 57 per cent.

Currently they have 11 dealerships in major cities. They will be soon appointing new dealers in Lucknow, Jaipur, Coimbatore and Nagpur. Jubilant Motors from Bangalore has entered into a partnership with Audi for appointing dealers in South India. Jubilant Motors already has a showroom in Bangalore and its Chennai showroom will be operational by early 2010. They have invested close to Rs. 12 crore for the Chennai dealership.

Saturday, May 16, 2009

Is Audi Q5 pick the Indian Market?

One more pleasure coming on the Indian road. Yeah! It is Audit Q5. Audi is prepare to launch its new SUV Q5 in India on June 05. The brand new SUV was launched in Europe in November 2008. The new Audi Q5 is intermeshed towards brand building and Audi’s plans to blow up its product portfolio in India. BMW has already exceeded Mercedes sales figures in the country and Audi is looking at the same market segment with keen eyes. To ease its growth in India, Audi plans to empower around 30 million Euros in India, till year 2015. Audi already marks its comportment in the luxury SUV segment with its model Q7.

The management has not brought out any official specs about the car or made any comment about the awaited price range as well but is unquestionably playing boastful volumes with this car especially in India and Russia. The car will be imported as a CBU or completely built units in India from Audi’s Ingolstadt facility in Germany.

Followed by the industry sources, the new Q5 will be a 5-seater SUV which can be safely called as a mini-SUV and is very much in line with its big brother Q7. It has taken the styling cues from Q7 series which remains one of the favorites amongst the car buyers and designers. The basic style still features sportiness clubbed with all the luxuries of any basic premium SUV model.

Q5 definitely has an tremendous boot space and with its rear styling like Q7, the Indian SUV surely will be lot more spacious at the back. The distinguished grillwork in the front is iconic of any Audi car but the vertical sports bars make the car look exceedingly posh. The Xenon lamps further lend an belligerent look to the car which seems essential for any SUV. SUVs cannot have the softer looks of a luxury sedan, can they?

Audi bestowed as many as four variants of its SUV Q5 in Europe but in India it plans to contribute only two variants - a 3.0-liter TDI diesel car and 2.0 liter TFSI petrol car. It will sport a 7 speed manual gearbox which is special because it gives up clutch-less manual shifting. Audi’s Quattro 4-wheel system marks its presence in all its models and you can expect the same in Q5 as well. It will have 40:60 front-torque split to give more sporting drive. Q5 has been designed in such a way that it offers good visibility to the driver and even with its compact design; it does not restrain the driver. You can await the huge door mirrors to make a lot of wind noise at high driving speeds.

For the mileage and the actual price of the car, the Indian clients will have to wait till the exact launch date. However, since Audi Q5 is carried to rival BMW X3 in India the waited price of the car is between Rs. 45 -50 lakh. Its current Audi Q7 is prices at Rs. 57 lakhs in India and Q5 will be definitely priced below that.

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