Monday, June 15, 2009

Skoda’s Attraction : A Small Car Runs on Indian Road in Next Year

Czech auto giant Skoda, part of German automaker Volkswagen, is stepping up the gas in India and plans four new launches by next year which will see it entering the small car, MPV and SUV segments. The company may also increase local content in its cars in the coming year, and is looking to phase out the Octavia in the next couple of years.

The Octavia was used to make an entry into the mid-market segment. Skoda will introducing the small car at a little over Rs. 3 lakh (just compare it with Maruti Alto - Lxi). Skoda Auto India, on the sidelines of the launch of the diesel version of the Skoda Superb. I think, India will be the first market where this car will be launched. An estate/variant of the Skoda Fabia is also being tested for the Indian market. Also the Roomster, which is an MPV is being tested on Indian Roads. The company will launch the SUV, Yeti, next year. The Yeti will be brought out later this year at the Geneva Auto Show and Skoda plans to launch it in India in the first half of next year.

With the launch of the diesel version of Skoda Superb, and the V6 petrol version launch earlier, the Czech automaker is getting strong-growing in the D-segment, which has grown 55% in the last quarter. The company will also move into the mid-market segment with the renovation of the seven-year old Octavia model. So, if you are thinking to buy Maruti Alto - Lxi then why not SUV Yeti?

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