Wednesday, July 1, 2009

GM India Plans to Promote Chevrolet Brand, Opel to be Sidelined

Adam Opel Gmbh or commonly known Opel is an old, German brand. Its future was thrown into uncertainty amidst rising global crisis last year. Till date this brand was being marketed by GM India in the country. Now General Motors intends to promote its own brand Cheverolet in India rather than Opel. A deal has been done on 30 May 2009 that operations of Opel will be transferred to a consortium led by Sberbank of Russia (35 per cent), Magna International of Canada (20 per cent), and Opel employees and car dealers (10 per cent). GM Europe will hold 35 percent stake in the consortium.

General Motors India has already announced and officially stated that its operations in India remain unaffected in spite of its parent company filing Chapter 11 back in the US. GM India was formed as a 50-50 joint venture between General Motors and Hindustan Motors. Back in 1999, General Motors bought Hindustan Motors' interests but continued to produce Opel cars at its Halol facility. Now the company uses the manufacturing unit to produce its Chevrolet brand of cars. GM seems now to be putting a lid on its Opel operations.

Related Articles : Wheel Industry

01. Honda : What Next

02. Mahindra's Beautiful Dream XYLO running on the road
03. Mahindra and Mahindra : A New Scooter Segment
04. The car of the mile Maruti will not sell 800 in 11 cities from 2010
05. Hero Honda contributes climb up in two-wheeler sales
06. Tata's Air Car - Is it the next big thing?
07. Maruti 800 : Still run on the road
08. Once again Kawasaki-Bajaj
09. Global Car Majors to Follow Maruti Route
10. Maruti Suzuki's New Launch The Ritz - BS-IV Emission Norms
11. Is Audi Q5 pick the Indian Market?
12. Hyundai - Is a Nano Competitor?
13. Can Maruti Alto compete to Tata's Nano
14. Bajaj Bikes Runs On The Road of Africa and Europe
15. Maruti Suzuki Launches Ritz in Orissa
16. Tata Motors To Give Back Dealers Over Unsold Nano Forms
17. Skoda’s Attraction : A Small Car Runs on Indian Road in Next Year
18. What Is The Real Cost of Owning The Wonder Car - Nano?
19. Honda Jazz : An excellent car with good looks
20. Grab Discount Offers in June from Car Manufacturers in India
21. Mini Car from General Motors
22. Electric and Hybrid Cars from Tata Motors
23. Mahindra's New Variant : Xylo MPV with ABS (Anti-lock Breaking System)
24. Indian Auto Market : Best and Not-So-Best Models
25. TVS Apache RTR, M&M to bump off US Market
26. Fiat's Grande Punto : A Cool Car
27. Honda Jazz - An Excellent Car With Good Looks
28. Car AC : Tips To Tackle With Car AC
29. Mahindra's New Scorpio: A Powerful Automotive Vehicle
30. What is "Bharat IV Emission Norms"?
31. Why I like Maruti 800?
32. Toyota's Land Cruiser On Indian Roads
33. Alfa Romeo Milano : A New CAR (2010)
34. Porsche Cayenne S Hybrid (2010) CAR
35. Just Post Your Complaint Against Auto Drivers
36. You have to wait for Fiat Bravo
37. Expansion of Pre-Owned Cars Business - General Motors
38. Audi is going to Increases its Sales Force in India
39. TVS Flame SR 125 Set In Motion
40. Ford India Counts Big on Indian Market
41. More Powerful Engine of Maruti Grand Vitara
42. M&M Make up a U-Turn to Africa
43. Are You The First Lucky Nano Buyer?
44. Bajaj Launching Upgraded Pulsar 220 DTSi
45. High-tech “Flame” to Heat Up Indian Market
46. A new Spark on Beat-concept by end-2009 from General Motors
47. Air Car From Tata Motors
48. Please do not turn on Car A/C immediately
49. Diesel Engine : Is It Really Profitable? - 2
50. Fulfill Your Dreams with 8% SBI Car Loans
51. On The Launch of Hyundai i20 CRDi Diesel Version
52. You Have To Wait For JLR Brand
53. You can win a Tata Indica Vista!
54. Fiat's Chrysler Brand may come in India
Post a Comment