Sunday, February 9, 2014

Zest Sedan from Tata Motors

In what can be only described as an aggressive launch strategy, Tata Motors has unveiled not one but two all-new cars; the dynamically desinged Bolt Hatchback and the equally striking looking Zest compact sedan.

Talking about the Bolt Hatchback, the Zest gets a new design language. It is a result of the collaborative design inputs from the three Tata Motors design studios in Pune, Coventry (UK) and Turin (Italy). The car reportedly comes with several segment-first features such as projector headlamps, LED tail lamps and all-new HARMAN infotainment system.

Perfectly designed and developed to please the market and on an enhanced X1 platform, the Zest is an important model for Tata as it marks a strategic shift for Tata towards a global portfolio of cars designed to offer high performance and connectivity.
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